Organized by Telematics Update
Content and Apps for Automotive USA 2013 December 11-12, Hotel Kabuki, San Francisco, CA

Industry Leaders Speaking at Content and Apps for Auto USA

Telematics Update only selects the best speakers from the most respected companies with crucial intelligence that will aid your business decisions. Below are some of the speakers that will share their ingenuity and innovations at Content and Apps for Automotive USA 2013.

Click here now to download the full speaker line-up for this year's conference

Steve Schwinke Steve Schwinke
Director of Application Development, Global Connected Consumer
General Motors

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General Motors
Schwinke is currently director of developer ecosystem and application development for GM’s Global Connected Consumer business unit. In his current role, Schwinke is responsible for creating an environment within GM vehicles that allows developers to work with GM in a secure and controlled manner to design, test and deliver the most relevant, customizable and seamlessly integrated automotive apps.

He leads the team that is in charge of delivering the recently introduced SDK and vehicle framework will allow developers to create a new category of vehicle apps designed to interact with GM vehicles.

He is also in charge of defining a full certification process and business model for applications and for GM’s internal application delivery, such as OnStar’s Remote Link mobile app.

Previously, Schwinke was with OnStar for more than 15 years, where he lead the team of engineers and developers that invented, designed and piloted many of the industry’s first telematics services.

Steve began his career with OnStar in February 1997 where he was responsible for the development of the wireless technology for the first factory installed OnStar system. In 2000 he was promoted to Director of Systems Operations, responsible for device lifecycle management, end-to-end system performance and management of the wireless carrier relationships. In 2007 Steve was appointed Director of Service Line Management overseeing all the OnStar service offerings and roadmap for future services.  

Prior to joining OnStar, Steve worked at Ford Motor Company and GTE Government Systems in Mountain View California.  During this time he designed a variety of wireless communication subsystems and components.  Schwinke received his Master’s Degree in Electrical Engineering with an emphasis in RF and Microwave Communication Systems from Santa Clara University and a BSEE from the University of Michigan Ann Arbor.  He has been granted 11 patents in the area of Telematics.
Andy Gryc Andy Gryc
Product Marketing Manager
QNX


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QNX
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Charles Koch Charles Koch
Manager - New Business Development
Honda


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Honda
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Damon Lavrinc Damon Lavrinc
Transportation Editor
WIRED


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WIRED
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Geoff Snyder Geoff Snyder
Director of Automotive Business Development
Pandora


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Pandora
Geoff Snyder is Director of Automotive Business Development for Pandora. Geoff has been instrumental in the extension of Pandora into the vehicle, which is the traditional home of radio. As consumers demand a better in-car music experience, Geoff has developed relationships with representatives of the world's top automotive brands and has worked as a liaison between engineering and business development teams to make personalized radio on-the-road a reality. Before joining Pandora, Geoff worked for 10 years with the founding team of Openlane, a company that provides software services for the auto industry. Geoff holds a B.A. degree in Economics from Harvard. He also enjoys playing the guitar and is grateful his kids are young enough to think he’s good at it.
Henry Bzeih Henry Bzeih
National Manager, Connected Car
Kia Motors


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Kia Motors
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Jake Sigal Jake Sigal
Founder and CEO
Livio


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Livio
Jake Sigal – Driven to Innovate

Livio founder and CEO Jake Sigal was never a fan of working for the man. A third-generation entrepreneur­ with a passion for music and technology, it was only a matter of time before he took his career – and the future of the consumer electronics industry – into his own hands.

In 2008 at the age of 26, Jake quit his job at Delphi and used a $10,000 loan from his parents to weld two of his life passions — technology and music — into one dynamic and exciting company: Livio.

Jake founded Livio in the guest bedroom of his home in metro Detroit where he developed the first Wi-Fi branded Pandora Internet radio and quickly raised millions in funds from angel investors and venture capital firms.

At 31, Sigal’s drive to innovate has established Livio Connect as the leading integrator of mobile consumer electronics and automotive technology.

Before he started Livio, Jake worked in the Consumer Electronics Group at Delphi as a product line manager for XM Satellite Radio. That’s where he met Massimo Baldini, then his boss, who later joined Livio where he’s still referred to as “the boss”. Jake started his career as a DJ equipment product developer where he invented the original USB turntable and co-invented the iDJ under the ION audio brand at Numark.

Far from being done innovating, Jake is the youngest member ever to sit on the Consumer Electronics Association’s Board of Industry Leaders, and he currently sits on both the CEA’s Small Business Council and the Board of Advisors for Ohio University’s Russ College of Engineering. Jake earned his undergraduate and graduate degrees in engineering at Ohio University, where he marched on the drumline of the infamous OU Marching 110. He also serves on the Consumer Electronics Association’s (CEA) Board of Industry Leaders.

Jake has been recognized with a list of regional and national awards for his vision and success including the 2011 Ernst & Young’s Entrepreneur of the Year Semifinalist, 2012 CEA Innovation Entrepreneur Finalist and 2012 Automation Alley Entrepreneur of the Year.

Under Jake’s leadership, Livio has become an award-winning company netting honors including: 2010 Mobile Apps Showdown Finalist, 2013 Bronze Edison Award, 2011 Michigan Economic Bright Spot Award, 2012 Michigan 50 Companies to Watch, Entrepreneur Magazine 100 Companies to Watch and the 2012 Frost & Sullivan New Product Innovation Award.

When he’s not inventing new products or finding ways to make technology work better for everyone, Jake spends his time outdoors, staying active by doing everything from skiing to riding fixed-gear bikes. You can also find him front and center at sound at electronic music festivals across the country.
Wayne Cunningham Wayne Cunningham
Senior Editor
CNET

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CNET
Wayne Cunningham, Senior Editor at CNET, has covered the Car Tech beat since 2004. He is an expert on connected car technology, dashboard systems including navigation and Bluetooth integration, high-tech driver assistance systems, and new fuel saving and electrification technologies.
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Martin Kristensson Martin Kristensson
Head of Content Acquisition
Volvo


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Volvo
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Matt Jones Matt Jones
Technical Lead - Infotainment
Jaguar Land Rover


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Jaguar Land Rover
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Michael Harkey Michael Harkey
Head of Platform Business Development
Foursquare


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Foursquare
Mike joined Foursquare in 2012 to lead its platform business development efforts. Previously, he served as General Manager at Songkick (the leading concert discovery service) and Category Manager at eBay. He received an MBA from Stanford University, where he is the author of over 20 business school case studies.
Steffen Neumann Steffen Neumann
Portfolio Manager App Development Group
Mercedes-Benz R&D


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Mercedes-Benz R&D
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Steffen Neumann Ty Roberts
Co-founder and CTO
Gracenote

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Gracenote
Ty helped co-found Gracenote when his company ION merged with CDDB in the late 1990s. He is credited with producing the industry's first interactive music experience on CD for artists like Brian Eno and David Bowie. Connected to practically everyone in the business, from music labels and artists to technologists, Ty is a frequent speaker at music and TV industry conferences and events.
Zach Brand Zach Brand
Vice President of Digital Media
NPR

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NPR
Zach Brand is NPR Vice President of Digital Media.

In this role, Brand oversees NPR digital technology and product development efforts, including the development of NPR.org, mobile applications, and the Internet-connected cars initiative.

With an extraordinarily talented team and his own strategic leadership, Brand is essential to push NPR into new platforms and achieve recent digital successes. Prior to moving into his current position in 2012, Brand served as VP of Digital Technology Strategy and Operations, where he managed the development and operation of NPR's web, mobile and library systems. He worked closely with NPR Digital Services and the Distribution Division to collaborate with Member Stations to ensure that digital efforts remain aligned and effective across NPR.

As the NPR Senior Director of Digital Media Technical Strategy and Operation, a position he held for four years, Brand focused on developing extensible and reusable architectures for tools and content. He played a critical role with the team that developed and launched the NPR API, which provides a structured way for other computer applications to get NPR stories in a predictable, flexible and powerful way. He was instrumental in the production of the various iPhone, iPad, and Android mobile applications.

The contributions Brand has made helped NPR earn several top industry awards, including a 2010 Edward R. Murrow award from the Radio-Television News Directors Association for NPR.org. He was part of the team that earned a 2009 Peabody award for the redesign of NPR.org and two 2010 Online Journalism Awards for NPR mobile apps and the API.

Prior to joining NPR in 2007, Brand oversaw technology for Washington Post Newsweek Interactive, including washingtonpost.com, newsweek.com, and slate.com.

Brand earned a Bachelor of Science degree from Boston University.
Adam Richman Adam Richman
Associate Director of Business Development
ESPN Audio

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ESPN Audio
Adam Richman is the Associate Director of Business Development for ESPN Audio. A technologist and self-described “cat herder” with over fifteen years of experience in the design, publishing, and audio industries, he manages the relationships between ESPN and premier digital audio partners such as SiriusXM, TuneIn, and Slacker Radio. Prior to his tenure with ESPN Audio, Richman served as lead architect and advocate for custom client technology solutions within ESPN across all business units. He currently focuses his solution-oriented approach and project management skills distributing ESPN content to the growing ecosystem of digital audio to serve sports fans anytime and anywhere.
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Chris Ruff Chris Ruff
President & CEO
UIEvolution


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UIEvolution
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Noah Shanok Noah Shanok
CEO
Stitcher

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Stitcher
Noah is furthering the movement to bring personalized, on-demand, quality, and always-current audio content to listeners everywhere. He was the founding VP of Sales for StubHub, an online ticket market- place that sold to eBay in January 2007. Noah also worked as a consultant at the Boston Consulting Group and as a fixed-income trader at JP Morgan Chase & Co. He holds an MBA from the Wharton School at the University of Pennsylvania and a BS from Skidmore College. In his spare time, Noah enjoys youth mentoring, mountain biking, skiing, golf (even though he is terrible!) and things that go fast.
Chris Pearson Chris Pearson
President
4G Americas

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4G Americas
Chris Pearson is the President of 4G Americas.  In his role as the spokesperson and senior operating officer of the corporation, he is responsible for the strategic planning of the organization and providing executive management for the integration of strategy and operations in the areas of technology, marketing and public relations as well as public and regulatory affairs.  As President of 4G Americas (formerly called 3G Americas), Mr. Pearson represents 4G Americas’ Market Representation interests within the 3rd Generation Partnership Program (3GPP) organization.

Mr. Pearson lead the organization from its inception as the 3GPP family of technologies market share grew from 10 percent to over 80 percent in North, Central and South America. Mr. Pearson came to 3G Americas (now 4G Americas) from the Universal Wireless Communications Consortium (UWCC) where he served as Executive Vice President in charge of the strategic management of the global TDMA wireless technology consortium.  Prior to joining the UWCC, Mr. Pearson held several senior technical and marketing positions at AT&T Wireless and GTE.

Mr. Pearson has more than 26 years of experience in the telecommunications industry, and has spoken at technology conferences throughout the world including Mobile World Congress, CTIA and 4G World.

Mr. Pearson earned a Master of Business Administration degree from The Albers School of Business and Economics at Seattle University and a Bachelor of Arts degree with emphasis in Marketing and Finance from the University of Washington.
Greg Basich Greg Basich
Senior Analyst, Automotive Multimedia and Communications service (AMCS)
Strategy Analytics

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Livio
Greg Basich, Senior Analyst, Automotive Multimedia and Communications service (AMCS), has more than 13 years of experience in the automotive industry as a business-to-business online and print journalist and editor. He has covered a range of segments in the industry, including automotive infotainment and audio, fleet management, alternative-fuel vehicles and related technologies, and aftermarket parts and suppliers.

As an online journalist and editor, Greg stayed at the forefront of auto industry business news and technological developments and now uses that background at Strategy Analytics to provide analysis and actionable advice for the company’s clients.

Prior to his time at Strategy Analytics, Greg was the Web Editor for Automotive Fleet and Government Fleet magazines for more than two years, and prior to that was the Executive Editor for Mobile Electronics magazine for two years, which focused on the U.S. automotive infotainment segment. He also worked in senior editorial roles on a number of other publications covering various segments of the automotive aftermarket.

Greg holds a BA in Economics from the University of California, San Diego.
Rudolf J. Streif Rudolf J. Streif
Director of Embedded Solutions
The Linux Foundation


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The Linux Foundation
As the Linux Foundation's Director of Embedded Solutions Rudolf Streif connects companies seeking to leverage Linux and open source for embedded product development with open source communities. He has created the Automotive Linux Summit an event that brings together the most innovative minds from automotive expertise with open source software excellence. He is leading the Linux Foundation's Automotive Grade Linux collaboration project, an initiative to advance Linux and open source in the automotive industry.

Mr. Streif is a seasoned software engineering / management executive with over 20+ years experience and expertise in embedded software and hardware engineering, product development, life-cycle management and organizational leadership. He held engineering management positions in various industries including automotive, IPTV/DVB digital television and industrial imaging. He has successfully leveraged the strengths of the Linux operating system and open source software for many demanding applications. Mr. Streif received B.Sc. and M.Sc. in Electrical Engineering and MBA from the Technical University in Munich, Germany. He is a frequent speaker at various events on Linux, open source, automotive and telematics.

The Linux Foundation is a non-profit consortium dedicated to fostering the growth of Linux. Founded in 2007, The Linux Foundation sponsors the work of Linux creator Linus Torvalds and is supported by leading Linux and open source companies and developers from around the world.

More than 20 years ago, Linus Torvalds sparked an open source revolution with a short email declaring he was doing a new project “just for fun.” Today, Linux powers 98% of the world’s super computers, most of the servers powering the Internet, the majority of financial trades worldwide and tens of millions of Android mobile phones and consumer devices. In short, Linux is everywhere.

The Linux Foundation is here to help companies and individuals navigate the ever-changing landscape of Linux. From new member mentoring programs to advanced consulting services, we’re here to guide you through the labyrinth of open source opportunities—so you can make the most of your Linux investment. Join us.

We are also dedicated to expanding the collaborative DNA of Linux to other industries and markets. Companies, open source projects and individual developers can work with our Linux Foundation Collaborative Projects to make collaborative development the de facto way of solving the world’s hardest problems. You can participate in large-scale, industry-wide innovation by joining a Linux Foundation Collaborative Project or starting one of your own.

Just like the Linux platform itself, our Linux Foundation community is intrinsically designed for flexibility. Whether you want to boost your open source compliance know-how, meet with developers from around the world, help staff build their Linux chops, or participate in massive collaborative efforts, your opportunities to get involved are literally wide open. Please explore our programs, events and training to see how you can get involved.
Rudolf J. Streif Michael O'Shea
President & CEO
Abalta Technologies


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Abalta Technologies
In 2003, Michael set out to build an unmatched team of mobile software experts, all with a desire to create a company that could incubate and deliver innovative mobile solutions to the market. A team that was nimble, capable and deeply knowledgeable. A company whose abilities are enhanced by a complementary culture – dedicated, passionate and creative – that mirrored the personality of its founder. Ten years later, as CEO of Abalta Technologies, Michael continues to drive Abalta’s growth in parallel with the continued adoption of mobile solutions across our society. Michael is responsible for overseeing the strategic direction and executive-level functions of Abalta while maintaining involvement in the delivery of Abalta’s services and solutions.

Michael left his mark as consumer GPS technologies were first emerging, and was instrumental in launching Honda’s first GPS system in North America with Alpine Electronics. He then forged new ground at NAVTEQ where he held influential positions – helping to build the value of the business pre-IPO. At InfoGation, Michael took the helm as the COO where he designed and implemented a turn-around strategy that resulted in a successful acquisition by BSQUARE.
Philippe Kahn Philippe Kahn

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Philippe studied at the ETH in Zurich Switzerland and Sofia-Antipolis. Philippe received his Masters Degree in Mathematics. Philippe and a Masters Degree in classical flute, with simultaneous minors in composition and chamber music from the Zurich Music Conservatory. Philippe is the CEO of Fullpower, the creative team behind the MotionX 24/7 wearable technology platform.

Philippe is a technology innovator and entrepreneur and a wearable technology pioneer with the MotionX 24/7 technology platform that is at the core of solutions by Nike and Jawbone among others. Philippe is credited with creating the first camera phone solution sharing pictures instantly on public networks. Philippe's publicly transmitted birth-picture of his daughter of June 11, 1997 is the first camera-phone picture known. Kahn has founded four technology companies: Fullpower Technologies (Wearable 24/7 MotionX) , LightSurf (The Camera-Phone), Starfish (Wireless Synchronization) and Borland (Professional Development Tools) . Kahn is the co-author of several dozen technology patents covering wearable, eyewear, smartphone, mobile, imaging, wireless, synchronization and medical technologies.

Philippe is fluent in 4 languages: English, French, Spanish, and German. Besides working passionately with the teams at Fullpower, Philippe spends his family and enjoys sharing his passion for playing classical music and improvisational jazz, as well as sailing, surfing, backcountry skiing and Crossfit. Philippe is also a trustee of the Lee-Kahn Foundation (www.lee-kahn.org) and loves his dogs.
Chia-Lin Simmons Chia-Lin Simmons
VP of Marketing & Content
Aha by HARMAN


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Aha by HARMAN
Chia-Lin Simmons has been creating, distributing and marketing digital media since the infancy of the Internet. She spent her career bringing content onto the devices where it will be seen and heard by consumers – from the cassette player, to the iPad, and today to the car. Over the last 16+ years, she has helped companies such as Audible (an Amazon company), CNET, Harman International, NewsCorp, Playphone, TimeWarner and Wired generate revenue via groundbreaking content distribution deals. Simmons serves as VP of Marketing & Content for Aha by Harman, the next-generation cloud-based infotainment platform that safely delivers web content to drivers right through the radio. She leads global marketing, business development and content programming for the division’s mobile, automotive and home products. She graduated Magna cum Laude and Phi Beta Kappa from U.C. San Diego and received her MBA from Cornell University, where she was a Park Leadership Fellow. Simmons also has a JD from George Mason University School of Law and is a licensed New York attorney.
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gracenote
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Abalta Technologies
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