|   
 |
Event Advantage
Solutions |
Get more out of your exhibition presence with Event Advantage
exhibitor services:
- Attract more visitors to your stand
- Capture more information - faster and more easily
- Follow up on leads more effectively
- Increase direct sales
- Manage your expo data better
Click here to download
the Exhibitor Information Pack with more information on EAS exhibitor
services
All too often lead management and follow-up takes second place at an
exhibition. It sounds stupid, but it's very easy to do.
|
You've spent money on
the right stand space, been busy getting signage, promotional
literature and giveaways together… you've ordered all
your furniture… you've organised the staffing, and travel
arrangements and suddenly the day has come and you haven't
worked on publicising your presence…
So you take a light pen to capture leads,
you download a text file of contacts back into your database
and… then get too busy after 4 days out of the office
to do much more than send them an email. |
|
Sound familiar?
We have developed a solution to ensure this doesn't happen... to ensure
that you really make the most of your presence and make it easier to calculate
the ROI from any exhibition:
Attract more visitors to your stand:
- Arrange meetings with key clients and prospects through our online
meeting scheduling service
- Target registered visitors based on specific demographics for more
hard-hitting marketing campaigns
- Conduct pre-event SMS, email, fax, mail or phone campaigns
- Target specific visitors as they enter the event by sending them an
SMS welcome message with your stand number on
- Send SMS broadcasts to on-site visitors announcing demos, competitions,
press conferences
Capture more information faster and more easily:
- Be notified via SMS when key clients or prospects arrive
- Scan badges unobtrusively with our non-contact readers
- Set personalised demographics and questions specific to your product
- Take full notes on every lead with our Handspring Visor™ PDA
units
Follow-up on leads more effectively:
- Send targeted, personalised email broadcasts to visitors to your stand
before the show is even over
- Make use of our follow-up call handling and mailing service
- Match specific visitors to specific enquiries - and follow up with
them accordingly, so no more generalised "thanks for visiting"
messages
Increase direct sales:
- Let us qualify your leads even more deeply and return full results
and reports to you - via email or phone questionnaires
- Make your post event marketing more accountable with our full email
and mail marketing tracking service - so you can see exactly which lead
has come from where
Manage your expo data better:
- Manage all your expo data throughout the year through us. We can host,
clean and continuously update your data and ensure you are kept in contact
with them between exhibitions
- Conduct exhibition or product-specific marketing campaigns
- Access your data 24/7 through our online interface
- Monitor repeat visitors, who goes to which show - and target them
better accordingly
Click here to download the Exhibitor
Information Pack with more information on EAS exhibitor services
Who are EAS?
We're a dynamic team of event organisers, customer service specialists
and database gurus who have created Event Advantage Solutions to provide
a refreshing alternative to existing exhibition registration offerings.
We are dedicated to providing innovative services to the fast-moving
and exciting events industry.
Where have we come from?
Our management team have over 15 years combined experience in event
organisation, customer service, direct marketing and communications.
Experience at First Conferences, StreamingMedia and Penton Media gives
us a unique insight into the world of exhibition and conference management
and an understanding of the ways in which the whole registration process
can be revitalised.
The Event Advantage Solution will pay for itself many times over
in repeat exhibitor sales and attendee retention.
|
