Telematics Update Telematics Munich 2009 Purchase Post-Conference Materials
 
1. Download event brochure
2. Request more information
3. Buy post conference materials
4. Join our LinkedIn group
5. Add event to calendar
Refer The Show
 

Telematics Munich 2009 Conference Agenda

Pre-registration, November 9th 18.30 – 19.30
Day 1, November 10th - The registration desk will open at 7:30am
Day 2, November 11th - The registration desk will open at 7:30am

Jump to: Day 1 | Day 2


The essential update on the European telematics market. Find Out how to create winning strategies to secure ultimate leadership

Overcome common hurdles to deploy third-party eCall solutions. Assess key developments of open platform technology to unlock consumer spend

NETWORKING LUNCH BREAK: 13.15–14.30
NETWORKING LUNCH BREAK: 12.45–14.00

TELEMATICS SERVICES:
14.30–17.00

Explore the key drivers behind the latest telematics services in Europe to ascertain which service strategy will succeed and at what price-points

Learn how to captivate consumers by offering intelligent navigation and debate the latest LBS trends that are key to capturing consumers

Explore the key drivers behind the latest telematics services in Europe to ascertain which service strategy will succeed and at what price-points

Next-generation telematics products, business models
and trade secrets divulged to ensure your offerings are at the leading edge of innovation

COCKTAIL NETWORKING PARTY: 17.00 Onwards

CLOSE OF CEREMONY PRESENTATION

16:30 - 16:40

 

Jump to: Day 1 | Day 2

Back to top

Agenda Day 1 - November 10th 2009

Day 1 KEYNOTES
09.00- 09.45

PRESENTATION
The Essential Update –
Lead the Way in the Growing European Connected Vehicle Market

 

Connected vehicles in Europe will double over the next four years and result in a €6.2 billion market. Find out how to create winning business strategies to secure innovation leadership.

  • Evaluate the technologies, market segments, ecosystems and value-chain partners that are vital for success in the European telematics market
  • Find out how to prepare solutions to win next-gen consumers. Learn how to devise and deploy new location based services to get a slice of a €1.5 billion revenue opportunity!
  • Learn how to integrate the latest trends into future offerings i.e. open platform solutions, powertrain technologies, high-speed wireless capabilities, etc.

Thilo Koslowski, Vice President Automotive and Vehicle ICT, Gartner

09.45- 10.30 The Very Latest Connected Services Revealed
 

The quest for seamless connectivity has been achieved. Understand how to offer the latest connected services and business models to secure consumer spend!

  • Experts dissect the latest connected solutions and services available, including intelligent safety, smart navigation and dynamic traffic applications
  • Understand how to deploy the right business model for connected services by examining monthly subscriptions, per-use fees, one-time charge and service bundles
  • Discuss how Ford Sync’s low cost approach will compete in a market that is dominated by operator-based safety, security and concierge services

Reinhard Jurk, Head of Product Management, BMW Connected Drive
Wieland Holfelder, Director – Engineering, Google
Klaus Schaaf, Director - Wireless Wolfsburg, Wolfsburg AG and Volkswagen
Rashaan Josey, Infotainment Engineer, Rovi Corporation

Kevin Link, Vice President, Hughes Telematics

Panel Moderator: Thilo Koslowski, Vice President Automotive and Vehicle ICT, Gartner

10.30- 11.00

PRESENTATION
Full Circle: The Rise of Vehicle-Installed Telematics

 

Find out Daimler’s view on the evolution of factory-installed telematics systems and its positioning compared to PND’s (Portable Navigation Devices) and smartphones.

  • Understand the design paradigms for future head-units and learn which aspects automotive OEMs will focus on in the future
  • Discuss why interfacing to the device and to the vehicle will become an indispensable method of offering in car services and solutions to attract consumers
  • Get an exclusive low-down on Daimler’s myCOMMAND prototype for an Internet-centric approach to in-car telematics

Ralf Lamberti, Director – Telematics, Infotainment and Cabin EE, Daimler AG

11.00- 11.30
NETWORKING COFFEE BREAK
11.30-12.00

PRESENTATION
Exclusive Case Study: Deutsche Telekom’s Connected Life & Work

 

Gain exclusive insight on the product philosophy behind Connected Life & Work. Understand how to use seamless connectivity to offer unique in-car work, home and leisure experiences.

  • How to combine mobile, radio and internet connectivity to create personalised services like mass media transfer, downloadable office software and in-car web-conferencing
  • Understand how to develop mutually beneficial partnerships and learn how to strike strategic alliances to offer these services to consumers
  • Examine how enabling technologies like plug-in devices are key to achieving independent universal connectivity

Dr. Marcus Heitmann, ProjectField Leader AutoMobile, T-Mobile

12.00- 12.30

PRESENTATION
The Connected Car: Driving the Industry Forward

 

Understand how future telematics trends and market forces will stimulate consumer demand and generate brand loyalty.

  • Assess how OEM led cost-reduction strategies, advanced features integration, and the latest government regulations will work together to drive future demand
  • Learn how to create addictive driver experiences by using flexible architectures, multiple HMI (Human Machine Interface) technologies hardware platforms etc. to hook consumers
  • Hear about the latest services and strategies being employed by dealers and automakers to enhance services and reduce costs

Kevin Link, Vice President, Hughes Telematics


Jump to: Day 1 | Day 2

Back to top


Day 1 Exclusive Workshop
12.30- 13.15 Discover How to Deliver Active Safety, Traffic Efficiency and Infotainment using DSRC
 

Luca Magni, VP International Business Developement, Reicom

13.15 - 14.30pm NETWORKING LUNCH BREAK

 

Jump to: Day 1 | Day 2

Back to top


Day 1 TELEMATICS SERVICES TRACK
Explore the key drivers behind the latest telematics services in Europe to ascertain which service strategy will succeed and at what price-points
14.30- 15.00 Open Platform Technology Is Gaining Momentum. Choose Your Side Now
 

The GENIVI alliance plans to make open platform technology mainstream. See how to incorporate these principles into your products for market dominance.

  • Discuss the lucrative potential of open platform technology and learn how to maintain a competitive edge when operating from open platforms
  • Understand alternative solutions like AutoLinQ and learn how to adapt existing platforms for speedy commercial gains
  • Assess how open platform solutions with vehicle-specific APIs (Application Programme Interfaces) compare to current market offerings

Graham Smethurst, General Manager Infotainment & Connectivity, BMW

Herbet Halamek, Vice President - Sales & Portfolio, Continental

Bart Plackle, Chief Architect - In-Vehicle Infotainment/EMEA, Intel

Panel Moderator: Roger Lanctot, Senior Analyst, Strategy Analytics

15.00- 15.30 Capitalise on the Resurrection of Insurance Telematics
 

2009 has seen key insurance players enter and re-join the market. Learn how to create the perfect insurance telematics solution to add value to offerings

  • Hear exactly what the insurance industry needs from the telematics community to create effective solutions and learn how to perfectly position your offerings accordingly
  • Discuss the business model behind deploying embedded insurance solutions and evaluate who you need to partner with for future gains
  • Learn effective methods to create the perfect insurance business model by assessing fuel consumption, engine run time, speed, location and behaviour data

Fernando Gomez, Project Leader, Mapfre Asistencia

Edward Kulperger, Sr. Director, Personal Auto & OEM , WebTech Wireless Inc

Cyrill Zeller, Business Development Director, MobileDevices

Harald. T. Trautsch, EVP Business Development & CMO, Octo Telematics

Panel Moderator: Richard Cornish, Consultant, GNSS Consulting

15.30- 16.00
NETWORKING COFFEE BREAK
16.00-16.30

PRESENTATION
Hewlett Packard Led Session - Understand How Enterprises are Leveraging Device Management

 

This cutting edge session will discuss how enterprises are using mobile device management to reduce costs and drive revenue.

Want to win an HP netbook? One will be given away at this session!

Eddie McNeil, Product Manager, Hewlett Packard Mobility Solutions

16.30-17.00 How to Launch and Profit From the Latest C2C (Car2Car) Technologies
 

Get the low-down on new market dynamics and understand how to create successful offerings by examining exclusive findings from the latest C2C working groups.

  • Find out how European automakers plan to deploy C2C technologies and discuss the specially created business models for the C2C sector
  • Discover the latest lucrative C2C applications. We explore virtual traffic, adaptive navigation and situation responsive travelling
  • Understand how to offer reliable and seamlessly connected C2C applications by combining long and short range communication protocols

Samuel Loyson, Marketing Director - Automotive Services, Orange
Dr.Guido Gehlen, Senior Research Engineer, Ericsson GmbH
Kevin Link, Vice President, Hughes Telematics

Fredrik Ã…kerlind, Head of Sales - Automotive, Telenor Connexion AB
Panel Moderator: Rudy Mietzner, Former General Manager, Cirquent GmBH

17:00 Networking Cocktail Party & Speed Networking

 

Jump to: Day 1 | Day 2

Back to top


Day 1 NAVIGATION & LBS TRACK
Learn how to captivate consumers by creating and offering featurerich, addictive, personalised and cutting-edge navigation solutions and LBS to gain dominance in a cluttered market place
14.30- 15.00

PRESENTATION

Prepare for the Evolution of In-Vehicle Navigation Sales of in-car navigation will rise by 15% in 2010

 

Explore the latest navigation offerings and see how these solutions will capture a new breed of consumers

  • Find out how to future-proof navigation offerings by developing hybrid solutions to offer consumers the exact mix of personalised content to satisfy demand
  • Get exclusive data on complex consumer requirements to understand how to unlock wallets and secure ongoing consumer loyalty
  • Understand how to strike the perfect balance between mechanical, power and audio integration to offer next-gen navigation systems

Rik van Aken, Director Marketing & Product Management, TomTom

15.00- 15.30 Captivate LBS-Hungry Consumers - Strategies for Success Revealed!
 
  • Learn how smartphones are transforming consumer expectations by combining Wi-Fi, Bluetooth and GPS technologies to offer high speed navigation
  • Assess which smartphone apps will win consumers’ minds and hearts. We discuss downloadable TV, travel guides, interactive gaming, translation and audio-book apps etc.
  • Hear how traditional navigation players are giving their business models a boost by creating niche services like photo navigation, quick start technology and lane assist
  • Discuss the business benefits behind creating application stores for PNDs and see which players are secretly bucking this trend

Henning Wiefelspuetz, Business Development Manager, Garmin
Jens Redmer, Principal - New Business Development, EMEA, Google
Thomas Nickl, New Business Development, HarmanBecker
Jochen Katzer, Manager R&D PreDevelopment, NAVIGON
Panel Moderator: Roger Lanctot, Senior Analyst, Strategy Analytics

15.30- 16.00
NETWORKING COFFEE BREAK
16.00- 16.30

PRESENTATION

Voice Applications in the Future of Navigation Devices: How Will They Evolve?

 
  • Brief introduction of AvMap and its innovation strategies
  • Integrating voice in the car: multifold projects with focus on safety and driving comfort.
  • Geosat 6 Xtv a connected device explained
  • GPS navigation for intelligent agriculture and farming
  • Navigation in Aeronautics, the new frontier of next generation products like the EKP V

Carla Beccari, Sales Manager, AvMap

16.30- 17.00 Determine Winning Strategies to Offer Reliable and Robust Traffic Services
 

Traffic is one of the most sought-after telematics services. Learn how to capitalise on demand and create never-seen-before traffic services.

  • Find out how create and to deploy personalised traffic services like eco-drive feedback to improve overall driver and journey experience
  • Understand the challenges in delivering next generation traffic services using TPEG over and broadcast cellular
  • Understand how to bundle dynamic traffic, UGC (User Generated Content), weather updates etc. to create smart-routing services

Stefan Sellschopp, Project Director CarIT, Audi
John Holland, CEO, Journey Dynamics

Hans-Hendrik Puvogel, General Manager, INRIX Europe

David Levine, Director of Next Generation Services, ITIS

Panel Moderator: Mark Licht, Consultant , CJ Driscoll & Associates

 

17:00 Networking Cocktail Party & Speed Networking

 

Jump to: Day 1 | Day 2

Back to top

Agenda Day 2 - November 11th 2009

Day 2 KEYNOTES
09.00- 09.45

PRESENTATION

Beyond the Bubble: Ensure Your Telematics Strategy is Robust and Learn How to Remain Profitable Irrespective of Economic Conditions

 
  • Get the latest five year European sales forecasts for different telematics and connectivity devices and make R&D investments accordingly
  • Blow-by-blow account of when eCall will happen and what industry players need to do now to ensure business strategies are re-aligned accordingly
  • Learn to discern which telematics and navigation features truly add value to devices and assess how much consumers are willing to pay for these features
  • Embedded systems to be rendered uncompetitive in 3 years! How to safeguard existing offerings by adding connected services in a quick and cost-effective way

David McClure, Director of ITS & Telematics, SBD

09.45- 10.15 Fast-track Your Company’s Strategy for Successful eCall Deployment
 

Understand how third-party solutions are offering eCall-like services and find out how to deploy these technologies today!

  • Stop waiting around, profit now! Gain expert knowledge on how to deploy a country by country eCall solution
  • Tackle the issue of sparsely populated PSAP’s (Public Safety Answering Point) by assessing how to geo-locate data messages to offer ubiquitous solutions
  • Learn how to monetise eCall offerings by integrating contactless card transactions like road-tolling, eco-tax and easy parking payment

Harald. T. Trautsch, EVP Business Development & CMO, Octo Telematics
Lutz-P. Breyer
, BU Infotainment & Connectivity, Continental
Reinhard Jurk, Head of Product Management, BMW Connected Drive

Panel Moderator: Michael L. Sena, Vice President European Development, Hughes Telematics

10.15-11.00
NETWORKING COFFEE BREAK
11.00- 11.30 Deliver the Ultimate Service Packages
 

Understand why European telematics service providers hold a strong global position and find out how to offer the most lucrative solutions.

  • Respond to demand! Learn how to offer both car and passenger centric solutions portfolios to satisfy consumer demand and double revenue opportunities
  • Discuss the viability of using hybrid systems to offer real-time traffic, USB and Bluetooth capabilities as standard
  • Get the essential update on how to implement in-car digital radio and digital television technologies to enhance future offerings

Martin Rosell, Managing Director, WirelessCar
Paola Carrea, Director Telematics & Consumer Electronics, Magneti Marelli
Oren Manor, Director USB Connectivity Solutions Business Unit, Jungo
Panel Moderator: Egil Juliussen, Principal Analyst, iSuppli

11.30-12.00

PRESENTATION

A Fresh Look at the Mobile Operator’s Role

 
  • Understand how to use SIM cards to offer telematics fuctionality, airtime and innovative communication platforms to develop consumer loyalty
  • Learn how to offer more than standard GPRS rate plans and embedded SIMS by developing business-focused logistics and operations solutions
  • Find out how mobile operators will move into M2M (Machine to Machine) telematics and get expert opinion on how to create solutions for this lucrative market segment

Dan MÃ¥rtensson, CMO & VP Automotive Sales, Telenor Connexion

 

Jump to: Day 1 | Day 2

Back to top


Day 2 Exclusive Workshop
12.00- 12.45 Analyse 3D Road Geometry Requirements to Offer Advanced Automotive Applications
 

SPONSOR: Intermap Technologies®

How to determine a universal set of 3D road geometry standards. We assess coverage and data requirements for in-vehicle applications.

  • Understand whether function-class 5 road geometry will be a requirement for ADAS (Advanced Driver Assistance Systems) and fuel efficiency
  • Check out the ‘must have’ specifications for 3D road geometry in order to understand how existing solutions need to evolve
  • Assess the future of in-vehicle architecture and see how the industry will benefit from 3D road-data standards

Eric Desroche, Senior Vice President – Automotive, Intermap Technologies®

12.45pm - 2.00pm NETWORKING LUNCH BREAK

 

Jump to: Day 1 | Day 2

Back to top


Day 2 TELEMATICS SERVICES TRACK
14.00- 14.30

PRESENTATION

Consolidate Traditional Telematics Offerings on Modern Infrastructure

 
  • How to create and use flexible platforms to deploy wide-ranging services, such as anti-theft vehicle tracking, eCall, Pay-As-You-Drive etc.
  • Understand the true potential of open telematics platform and hear how it will work with different types of onboard devices, protocols and mapping systems
  • Assess successful roll-out techniques for reliable platforms in order to launch large-scale ITS projects, reduce time-to-market and offer vital applications

Roberto Polli, CIO, Altea
Betty Volpe
, Systems and Operations Manager, Telefonica Venezuela

14.30- 15.00

PRESENTATION

An In-depth Study of the Emerging Global Telematics Markets

  Michael L. Sena, Vice President European Development, Hughes Telematics
15.00- 15.30
NETWORKING COFFEE BREAK
15.30- 16.00

PRESENTATION

The Latest Breakthroughs in Advanced SIM Solutions

 

Learn how to deliver reliable voice and data communications to innovative SIM solutions to provide seamless service.

  • Find out how to overcome limitations of plastic subscriber identity modules to deploy highly-anticipated telematics systems
  • Identify the alternative options available to ensure automotive applications retain functionality under tough environmental conditions
  • Discuss real-life solutions adopted by major OEMs and find out which European carriers are at the forefront of enabling a better approach to secure consumer loyalty

Andreas Kohn, Marketing -Transportation, Sierra Wireless

 

Jump to: Day 1 | Day 2

Back to top


Day 2 FUTURE TRENDS TRACK
Next-generation telematics products, business models and trade secrets divulged to ensure your offerings are at the leading edge of innovation
14.00- 14.30 The Most Compelling Digital Technology Trends Revealed
 

Find out about the latest developments in the digital automotive, mobile and web space and learn how to identify truly bankable offerings.

  • Debate how emerging platforms like Google Android will make the navigation space fiercely competitive and hear what you need to do to remain in the game
  • Discuss how to offer cutting-edge personalised speed profiles and uncover the business potential behind this service
  • Learn how to use map data to offer next-gen driver-assistance services like predictive AFS (Adaptive front-lighting systems), distance control, active stability assistance, etc
  • The panel will discuss EGNOS, LTE, digital radio, multimedia

Hakan Kostephen, Director - Planning & Innovation, Panasonic
Francesco Lilli, Telematics Functions Dept. Manager, Centro Ricerche FIAT

Rashaan Josey, Infotainment Engineer, Rovi Corporation

Jens Ohler, Director Global Telematics & Infotainment, Johnson Controls

Panel Moderator: Dominique Bonte, Analyst, ABI Research

14.30-15.00

PRESENTATION

Know Your Place, Moving from a Spatial to a Place Based View of the World

 
  • Discuss the importance of recognising geographic places and points in terms your customers use and understand
  • Geo-enrich your existing content to discover place references in formal and colloquial terms
  • Source and deliver to your customers a rich source of geo-informed and relevant content

Gary Gale, Director of Engineering, Yahoo! Geo Technologies

15.00-15.30
NETWORKING COFFEE BREAK
15.30-16.00 Embrace the Latest European Wireless Technologies
 

Understand the different architecture and back-haul requirements for next-gen wireless technologies and assess roll-out strategies accordingly.

  • Grasp which applications will be possible with high speed LTE technology, by examining video streaming, VoIP (Voice over Internet Protocol) applications and high speed music
  • The latest 4G & WiMAx test findings revealed. Find out how to use these results to build profitable strategies
  • Evaluate exactly how much consumers will be willing to pay for this new class of wireless technologies, and discuss how to create business models accordingly

Andreas Kohn, Marketing Director - Transportation & Automotive, Sierra Wireless
Fredric Liljeström, Business Development Director, Telenor Connexion AB
Edwin Fischer, Head of Strategy Team Technology - Innovation, Strategy & Architecture, T-Mobile

Panel Moderator: Jan Unander, Executive Director, Telematics Valley

16.00- 16.30

Advances in HMI Technologies Dissected

  Understand how developments for interactive in-car services will drive HMI technologies to become more intuitive and responsive to applications.
  • Assess the latest findings from EU backed HMI working groups and understand how to integrate the ESoP (European Statement of Principles) into future offerings
  • Capture the facebook generation by offering both embedded and portable HMI solutions to compliment the radical social networking applications
  • Uncover the potential of a completely digitalised dashboard and find out which applications and services can be developed and deployed  

Silvio Nasi, Sales Director - Embedded, Loquendo

Lewis Mowatt, Global Product Management, Nuance Communications

Panel Moderator: Richard Robinson, Principal Analyst – Automotive Research, iSuppli

 

Click here now to register

Jump to: Day 1 | Day 2

Back to top

 
Download Brochure
 
Gold Sponsors
USB Key Sponsor
Badge Sponsor
Folder Sponsor
Lanyard Sponsor
Cocktail Party Sponsor
Bag Sponsor
Coffee Break Sponsor
Telematics Platform Sponsor
Traffic Sponsor
V2X Sponsor
Co-Sponsors
Co-Sponsors
Co-Sponsors
Co-Sponsors
Co-Sponsors